Smartphone releases always follow a cyclical pattern. There will be leaks of major smartphones months or even an year before the actual launch (example: SLASHLEAKS). Major websites such as Android Police, Android Central, GSM Arena and Android Authority make sure to publicize all those leaks and smartphone enthusiasts take keen notice. This is followed by the grand release of major smartphones by key players such as Samsung, Apple, Huawei and Oneplus. Very soon major smartphone reviewers such as MKBHD, MrMobile and LinusTechTips review the smartphones.